Facebook and Google+, Please Reduce Clutter

One of the reasons why I hate Facebook is noise. I joined because I wanted to know what's going on with people that were dear to me, but with whom I lost contact. What I got is:

• dozens of funny and "funny" pictures
• bunch of posts about articles somebody is reading now
• YouTube and everybody else's tubes
• children games played by adults

Productive posters put five or six posts per day; multiply that by number of posters and you'll get a huge pile of... posts. Original content makes minuscule part.

Google is not much better in that respect, but they did it right on sender's side with circles: you can separate your personal life and work. Facebook replicated that with lists, but not so successfully.

What I'm lacking is filtering on the recipient side. I might be interested what's going on with somebody privately or professionally, but I really don't have to read all those posts about "interesting" links and "funny" pictures. Life is too short.

I need something orthogonal to circles, some separation by content rather than group. As recipient, I want to know is it

• personal news or event
• interesting information
• funny stuff
• work-related

I can opt-out of funny and interesting for all circles and even of personal for some cases. It could be opposite, too: somebody's professional interests don't match mine, but I know person privately and I would like to stay in touch. I want "channels". I can tune-in to whatever I find interesting and reduce noise. If sender used wrong channel, I can flag it, or even better, Google can do that for me, similar to span in Gmail.

Imagine: once a day, you can open your social networks and read remaining 3 posts in peace and quiet.